You can achieve success with IBM only by taking deliberate, calculated steps. From becoming "IBM friendly" to aligning with the right business units and brands, every step you take must be part of a well planned course of action.
Services Overview
Successful partnering with IBM can be elusive, complicated, and frustrating, and it can even end up leading you down a long, costly road-with little or no gain. IBM is a behemoth of a company and to be successful, you need a strong understanding of big blue. To acquire that expertise, you could spend months or even years building contacts that will enhance your understanding of IBM, especially since its culture and organization are deeply departmentalized.
Success With Blue, LLC, was created by ex-IBMers, who maintain a strong relationship with IBM, and who have the knowledge and relationships to help you become successful as a partner and maintain that success. We offer consulting services on sales and marketing, as well as product strategies and technology alliances.
Services Overview
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Deliberate, Tactical, Strategic A groundswell. Establishing your relationship with IBM will require you to execute deliberately a well thought-out strategic plan. In helping you formulate this approach, we begin with an assessment of the value you represent to IBM. Next, we create both tactical and strategic plans that define the steps you need to take to position yourself quickly with IBM. Our process removes the guesswork as well as the hours and resources you would otherwise invest in phone calls and travel to gain the knowledge necessary to create a winning relationship with big blue. |
IBM Friendly IBM embraces companies that add value to their offerings by building solutions with its hardware and software. Doing so, of course, can sometimes be a painful, confusing, and expensive process. Because of that, you only want to make those kinds of investments when they are part of a comprehensive plan that is based on a broad, long-term strategy. Becoming IBM friendly can be your first step toward realizing the full potential IBM offers to its partners |
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Train, Retrain, and Change Often IBM is a fluid company and as the market changes, big blue responds in order to stay competitive. It is remarkable that a company as complex and wide ranging as IBM has the alacrity to adapt as ably as it does. Since our consultants remain in sync with IBM, there is no need for you to hire a full-time employee to get the inside scoop. |
Multiple Decision Makers, Amplified Complex selling to a large corporation is challenging. Long sales cycles and political battles always create frustrating situations in business, and IBM is everything you have experienced where those issues are concerned. It represents the overall process of selling to a large enterprise-which is then expanded by an order of magnitude. Understanding the procurement process and selling to the appropriate lines of business thus becomes crucial. Our consultants can find shortcuts through the long sales cycles, which will position you faster among the multiple decision makers, and gives you the best possible opportunity to win IBM as a customer. |
Successful partnering with IBM can be elusive, complicated, and frustrating, and it can even end up leading you down a long, costly road-with little or no gain. IBM is a behemoth of a company and to be successful, you need a strong understanding of big blue. To acquire that expertise, you could spend months or even years building contacts that will enhance your understanding of IBM, especially since its culture and organization are deeply departmentalized.
Success With Blue, LLC, was created by ex-IBMers, who maintain a strong relationship with IBM, and who have the knowledge and relationships to help you become successful as a partner and maintain that success. We offer consulting services on sales and marketing, as well as product strategies and technology alliances.
